How to Care for Your New Bikini ☀️

You found the perfect bikini—now let's keep it looking that way.

A little extra care goes a long way when it comes to swimwear. Sun, salt water, chlorine, sunscreen, and even rough surfaces can affect the fit, color, and quality of your bikini over time.

The good news? Taking care of your bikini is easy.

1. Rinse After Every Wear

Whether you've been swimming in the ocean, lounging by the pool, or tanning on the beach, always rinse your bikini with cool, fresh water as soon as possible.

This helps remove:

• Salt water

• Chlorine

• Sunscreen

• Body oils

• Sand

These can all break down swimwear fabric over time if left sitting too long.

2. Hand Wash Only

Your bikini deserves better than the washing machine.

Gently hand wash with cold water and a mild detergent after wearing. Avoid harsh soaps, bleach, or fabric softeners, as these can damage the fabric and elasticity.

A quick hand wash only takes a minute and helps keep your bikini looking brand new.

3. Skip the Dryer

Heat is one of the biggest enemies of swimwear.

Never put your bikini in the dryer. Instead, gently squeeze out excess water (don't wring it out) and lay it flat to dry in a shaded area.

Direct heat can weaken the elastic and cause colors to fade faster.

4. Avoid Rough Surfaces

Pool decks, rocks, concrete, and rough wooden chairs can snag or damage delicate swim fabrics.

Before sitting down, throw a towel underneath to help protect your bikini and keep it looking flawless.

5. Rotate Your Swimwear

We know it's tempting to wear your favorite bikini every single day.

But giving your swimwear time to fully dry and recover between wears helps maintain its shape and elasticity.

Your bikini will thank you later.

6. Be Careful With Sunscreen and Tanning Oils

Sunscreen is essential, but some formulas can stain lighter-colored swimwear.

Apply your sunscreen first and allow it to fully absorb before putting on your bikini whenever possible.

7. Store It Properly

Once your bikini is completely dry, store it flat in a drawer or travel pouch.

Avoid tossing damp swimwear into a gym bag or suitcase for extended periods, as this can lead to odors and fabric damage.

A Little Care Goes a Long Way

Every Endless Summer Swim bikini is made to join you on beach days, vacations, pool parties, and all your favorite summer memories.

By following these simple care tips, you'll keep your bikini looking beautiful season after season.

Now all that's left to do is plan your next beach day. 🌴☀️💖